Effective writing for the web

• Keep text as short as possible; readers usually scan 
• Keep language and grammar simple
• Keep your claims credible; do not overstate your capabilities
• Keep the text directed to your audience

I’ve kept my tips short and sweet to hit home that writing on the web is different than in print. What you write advertising an event on a flyer, can usually be cut in half for the web.

 Think about how you read a site… would love to hear your comments.

References:http://agnradmin.umd.edu/MMS/WebSites/Content.cfm http://www.problogger.net/archives/2005/04/26/tips-for-generating-effective-web-content/   

**Writing for the Web is Different from Writing for Print By Cassandra Black